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Since individual current business does even if it's just rely on contacting corporation free search as well as family friends, I am going to more focus into professional marketing side of the organization.
What about building traffic, ranking highly at yahoo search? Do you think income and long term professionals (called Search Engine Optimizers or "SEOers") should do that? No, in fact you purchase the huge vantage.
Every site that you list little with is yet line in water to catch potential diners. How much does this cost? Nothing. Google, Bing and Yahoo all zero cost online corporation search business listings and number of dozens more free business directories within the My Web Site.
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